Assistant Marketing Manager

🌟Join Superdrug Head Office- Make a Real Difference Every Day!🌟

📍Location:
🕒Hours: 37.5 | 9.00am - 5.30pm - Hybrid working available depending on role responsibilities with 2 days working from home and 3 days in our stylish, modern and collaborative office close to East Croydon Station.
💷Salary: Competitive

🎉Why Superdrug?

Passionate about Beauty and Health? Want to be part of an innovative, trend setting retailer? Our vibrant Head Office, based by East Croydon station is a fantastic environment filled with hundreds of brilliant personalities.

We’re a team that puts our customers and our teams at the heart of everything we do. At Superdrug, we aim to be the best in accessible health & beauty, loved by our customers for value, choice, friendly advice, service and fun.

Our success comes from our people – they make the difference. We’re all about personality, we have fun, and we work hard to deliver That Superdrug feeling.

📅Here's the exciting bit…

Drive the development of Superdrug's own brand identity and excel credibility, establishing our Own Brand offerings as trusted and desirable choices in the market.

You are the marketer for the Own Brand Core business, covering Personal & Healthcare categories.

You will be working with the Own Brand Marketing Manager to establish the core values of Own Brand as the Campaign lead and defining Own Brand personal care & healthcare as the category owner, building brand guidelines, crafting offline and online marketing support for Own Brand NPD & long standing ranges and producing marketing assets to attract an expanding customer base to the Own Brand business year on year.

📅A day includes:

Together with the Marketing Manager, you will lead marketing projects within the business, from supporting seasonal or brand campaigns, working with the online community – online media and influencers alike, to the trial of new social media platforms to build brand awareness and incite trial for top OB Core brands
· Working with internal teams and external agencies (such as Creative, Media, PR, Social, Digital and Activation Agencies) to develop the marketing support and calendar for Own Brand Campaigns across your categories.
· You will be responsible for creating strong and impactful social media content, to raise awareness of specific products, and own the caption and creation ahead of handing over to the social team for monthly slots.
· You will also be responsible for offline and online support for personal care & healthcare on an evently basis. This could range from corporate social media assets, radio adverts, CRM, The Edit magazine to POS.
· Working with the Own Brand team you will define the brand values, create guidelines and make sure the brand comes to life in each touchpoint that is consumer facing.
· Together with your Marketing Manager, you will develop and implement annual organic and paid Marketing support for your NPDs.
· Working with your Manager, you will ensure that the budget is tracked and managed in line with spend and while delivering the best ROI and following internal processes.
· Working with the insight team, store colleagues and others you will be the closest to the customer, understanding the customer profiles of own brand business and looking for opportunities to reach customers who fit this profile and don’t currently shop with us.

This job is a good fit for you if:

· You have a passion for retail & beauty brands!
· You know you add value through a can-do attitude and an innovative approach.
· You understand, love and enjoy the ever-evolving world of social media.
· Enjoy creative work and creating content.
· You are good at building relationships; you proactively engage and assert yourself in various capacities.
· You have developed the ability to multi-task and adapt in a fast paced and ever-changing environment.
· You are motivated to seek out new opportunities and confident in the process to bring these to life.
· You get satisfaction though seeing your work come to life both in store and online.
· You have great attention to detail.

What you’ll need:

 
· You should be a Superdrug customer. A love for the brand is essential
· Experience working in a fast-paced environment is a must.
· You need to have some experience developing marketing materials and bringing these to life.
· Previous experience working in product marketing or brand management is a bonus but not required.
· A degree in marketing would be beneficial but not essential.

You will have a good understanding of social media channels and a keen interest in social media marketing for business and in particular retail.

· You will have working knowledge of Microsoft Word, Excel and Powerpoint. Photoshop or other photo editing software experience would be beneficial.

💡Here's what's in it for you:

• 33 days holiday rising to 38 days with length of service (inclusive of bank holidays)
• 2 staff discount codes for yourself and a family member or friend
• 30% discount on Superdrug Own Brand Products both in store and online
• Hybrid working patterns available depending on role responsibilities with 2 days working from home and 3 days in our stylish, modern and collaborative office close to East Croydon Station
• Company pension matching and bonus
• We offer Stream - a money management app that gives you access to a percentage of your pay as you earn it
• Being part of more! We are part of a group who work closely with Savers, The Perfume Shop and Three UK
• We are part of A.S. Watson Group, the world's largest international health and beauty retailer with over 15,700 stores in 25 markets!
• Unrivalled Learning and Development programmes
• Enhanced maternity/shared parental/adoption leave, company sick pay and pregnancy loss and support
• Come and be part of something special!

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