Paid Media Designer

🌟Join Superdrug Head Office- Make a Real Difference Every Day!🌟

📍Location:
🕒Hours: 37.5 | 9.00am - 5.30pm - Hybrid working available depending on role responsibilities with 2 days working from home and 3 days in our stylish, modern and collaborative office close to East Croydon Station.
💷Salary: Competitive

🎉Why Superdrug?

Passionate about Beauty and Health? Want to be part of an innovative, trend setting retailer? Our vibrant Head Office, based by East Croydon station is a fantastic environment filled with hundreds of brilliant personalities.

We’re a team that puts our customers and our teams at the heart of everything we do. At Superdrug, we aim to be the best in accessible health & beauty, loved by our customers for value, choice, friendly advice, service and fun.

Our success comes from our people – they make the difference. We’re all about personality, we have fun, and we work hard to deliver That Superdrug feeling.

📅Here's the exciting bit… A day includes:

This role blends creative digital design with hands‑on digital marketing execution. You will create high‑quality, digital‑first assets Paid Media Advertising including Paid Social, Paid Search, Affiliates and support with visuals for our Blog content. Working closely with Design, Digital Marketing, Trading, and Marketing, you will produce on‑brand visuals that drive engagement, traffic and revenue. 
This role is ideal for a creative, detail‑driven designer with a passion for eCommerce, digital marketing, and content creation. 

Key Responsibilities: 

Digital Design & Creative Production
Work with Paid Media Channel Owners to create Channel-first Digital Assets to drive engagement, traffic and conversions on Superdrug.com and the Superdrug App. 
Support with overflow work for website banners, landing page graphics and promotional visuals in peak periods. 
Work with Paid Media specialists to develop and maintain best-practice guides for digital asset creation. 
Produce and edit video content for digital channels using Adobe Creative Cloud (e.g., Premiere, After Effects). 
Concept development from brief through to final assets — mood boards, sketches, storyboards, mock‑ups. 
Collaborate with UX/UI teams to align visuals with onsite.
Support Paid Media Owners with testing, assessing and optimising Digital Marketing assets to in delivering traffic and revenue-driving campaigns. 
Create and adapt digital assets from web for Google, YouTube, Paid Social, Affiliate and Retargeting campaigns. 
Review competitor digital activity and recommend improvements. 
Attend photoshoots, support creative briefing and help deliver shoot‑ready content where necessary. 
Provide creative insights to improve campaign performance. 

eCommerce & Cross‑Functional Collaboration :

Work closely with Trading and eCommerce teams to support key promotional and seasonal events. 
Ensure consistency, accuracy and commercial relevance of off-site assets. 
Collaborate with cross‑functional partners to deliver aligned, high‑impact digital journeys. 
Be the voice of customers and orchestrate the organisation to live the brand purpose and inspire a customer-first culture to build customer love in every touchpoint of our Online and Offline platform.

Skills & Experience:

Essential Skills 

Strong Adobe Creative Cloud skills (Photoshop, Illustrator; Premiere/After Effects desirable). 
Experience producing artwork for digital‑first formats (social, paid ads, web banners, affiliate placements, animations). 
Video editing and motion design skills. 
Understanding of layout, typography, colour theory and digital design fundamentals. 
Ability to manage multiple deadlines in a fast‑paced retail environment. 
Strong communication and relationship-building skills. 
High attention to detail and excellent organisation. 
Ability to use initiative and proactively suggest creative improvements. 
Manage workflows.
Sees every interaction with the customer as an opportunity to delight them and comfortable using different platforms to communicate with them.
Understands customer needs and empowers others to remove any barriers to deliver great service.
Uses positive language and behaviours in all interactions with customers and colleagues, building trust and rapport.
Always prioritises actions which delight the customer/colleague.
Suggests and supports new ideas and ways of working which are designed to improve service.
Confidently communicates, challenges and gives feedback to others.
Encourages teamwork & collaboration between their own team and others.
Recognises the strengths & contribution of various teams, builds on networks to understand priorities of others and how to add value.
Seeks feedback and listens to it, takes responsibility to find positive outcomes and solutions.
Generating ideas and feeling that they can be shared both within their immediate team and also outside of the team.
Is confident using data to make tactical decisions.
Is knowledgeable about their specialism and has an awareness of their wider market and to support with the current trends in their business area.
Actively looks for new ways of working through Ai that would benefit the business and move things forward.
Actively developing your ability to use AI effectively and think critically about outputs.
Strengthen Human Touch - Keeping the human element strong: Balancing AI efficiency with human coaching, empathy, and team cohesion.

Desirable Skills 

Basic/good HTML & CSS; comfortable updating web content. 
Experience in an eCommerce or digital marketing role. 
Experience using WordPress or similar CMS. 
Familiarity with A/B testing and performance‑led creative optimisation. 
Understanding of eCommerce user journey and accessibility best practices. 
Experience designing for blog content, static imagery, thumbnail graphics and article layouts. 

💡Here's what's in it for you:

• 33 days holiday rising to 38 days with length of service (inclusive of bank holidays)
• 2 staff discount codes for yourself and a family member or friend
• 30% discount on Superdrug Own Brand Products both in store and online
• Hybrid working patterns available depending on role responsibilities with 2 days working from home and 3 days in our stylish, modern and collaborative office close to East Croydon Station
• Company pension matching and bonus
• We offer Stream - a money management app that gives you access to a percentage of your pay as you earn it
• Being part of more! We are part of a group who work closely with Savers, The Perfume Shop and Three UK
• We are part of A.S. Watson Group, the world's largest international health and beauty retailer with over 15,700 stores in 25 markets!
• Unrivalled Learning and Development programmes
• Enhanced maternity/shared parental/adoption leave, company sick pay and pregnancy loss and support
• Come and be part of something special!

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